J. J. Wenrich CFP®

J. J. is a 20-year veteran of the investment world.  He developed his fascination with the stock market as a child, watching business reports on PBS, one of the few stations available in his small-town Kansas home. During freezing winters and blazing summers, he was inside learning about what he calls “the amazing world of stocks.” Despite his small-town upbringing, J.J. had progressive teachers along the way who included personal finance education and stock-picking games in their curriculum.

His professors at The University of Kansas reinforced his love of the stock market. So much that he spent spring break on campus watching CNBC all night with stock charts and spreadsheets as he followed equity markets around the world.

Since then, he met his wife Jodie—also a financial professional at the time—and together they built a family “portfolio” including Jodie’s son and another three children born within 30 months. This family is the foundation of J.J.’s lessons on educating kids (and grown-ups) about healthy financial habits and Teaching Kids to Buy Stocks.


J. J. is known for simplifying complex concepts in a fun and approachable manner. He is a sought-after keynote speaker for financial advisors, corporations, non-profits and other organizations.

In addition to his roles as an advocate and educator for financial literacy, J. J. is also a CERTIFIED FINANCIAL PLANNER   professional the founder of the firm Wenrich Wealth